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Google’s new mobile algorithm

Calin Vingan April 23, 2015 Comments Off on Google’s new mobile algorithm

Mobile websites and the mobile algorithm

Nowadays, it’s crucial for your website to be mobile responsive. Most of the new WordPress themes have already included this as a feature.

Why you need a responsive website

Because every search engine started to implement an algorithm that is based on responsive websites for mobile searches. Google introduces an addition to the ranking algorithm that influences the position of your web pages in Google’s mobile search results.

Google’s mobile ranking algorithm has started rolling out on 21st April 2015. The global rollout will take a few days.

Is the new algorithm affecting your regular search results?

The answer is NO. The regular search results are not affected by the new mobile algorithm.

Now the question is:

How do you know if your website is mobile friendly or not?

Good news! Google is offering a tool to check if your website is mobile friendly or not.

They call it: Mobile Friendly Tool

 

Watch the video below and learn how to use the Mobile Friendly Tool. This video will teach you how to test your site speed as well.

If you want help from our team, we can look over your entire website and make it work correctly. We will look at SEO, Caching, Bad Plugins, Loading Time and CSS. Read more

What to do to speed up the mobile version of your website?

The best way (even though it may not be the easiest way for you to do it), is to have a m-dot website for the mobile version, and www one for the desktop version.

Watch the hangout video below, and find out what to do if you want to have both mobile and desktop websites. Learn how to connect them correctly in order to avoid broken redirects.

Statistics

mobile vs desktop online search

mobile vs desktop online search

 

Don’t forget that your competition is also on mobile. In 2015, aside from the 91% of users that are using the desktop version of a website to search online, 80% are using their mobile devices for search purposes. This is a percent that is growing and growing every month.

Source: http://www.smartinsights.com

That being said, it’s no longer a matter of asking ourselves whether mobile marketing important, because we know it is!

I hope that this information will help you improve your website, and I’m open to answer your questions, if you have any.

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  • About
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Calin Vingan

CTO at Squirrly
I've been into Software Engineering and Web Development since 2001 and I have great knowledge in the areas of SEO, Content Analysis, E-commerce. My recent products are Squirrly SEO and Contentlook and I'm a fan of WordPressI also love Nike+ and have a good score on it 🙂

Latest posts by Calin Vingan

  • 20 Simple Methods to Get Inbound Links for Your Website - July 19, 2016
  • How to Find the Solution to All Your Mobile Website Optimization Problems - August 6, 2015
  • What Is the Site Visibility Score? - April 26, 2015
Calin Vingan
2015-04-23
Tags:
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Calin Vingan April 23, 2015 Comments Off on Google’s new mobile algorithm
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Very cool stuff for helping make sure your posts are search-engine friendly without you having to do a lot of manual work. What’s very cool is that they actually have Google Suggests within the editor. There is a cool feature here where it automatically pulls pictures, Twitter feeds, Wikipedia, Google News, and Blogs information.

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Cool Feature: Squirrly comes packed with a nice keyword research tool that works within the WordPress editor. In addition to the usual metrics (like search volume), it also shows you if that keyword is a hot topic of conversion online. The tool also shows you the stability of that keyword’s search volume over time.

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