Introducing Focus Pages in Squirrly SEO – pre-release notes

Turn RED elements into Green and you will win.

It has been our mission ever since we got funded (via angel investment) back in September 2012 to create a gamified experience that takes you by the hand and shows you exactly how to win the digital marketing game. In a very step-by-step way, so you’d never get lost in the process.

“The Game that gets your business noticed on over-drive” is what TechCrunch was saying about Squirrly back in the day.

While we’ve made many squirrly releases and built one of the most powerful SEO solutions on the market, we haven’t fully addressed the way in which Squirrly SEO is your digital assistant for internet marketing.

Until now.

Ground. Breaking.

If you’ve seen our Content Tree Infographic, you already know that Squirrly SEO acts on many levels of search engine optimization, not just a couple of code snippets inside the page.

the squirrly content tree

It’s a software that helps you build a solid SEO strategy, taking all SEO aspects into consideration.

However, Squirrly SEO 2019 is here to change everything.

The tools that we give will no longer seem like different parts of different universes.

focus pages squirrly seo 2019

Focus Pages – one of the core features of the new software package will unite all information and all tools available in Squirrly SEO.

It will act as a digital assistant for your Search Engine Strategy.

Taking many ranking factors into account, it will show you for 5 pages (on the PRO plan) on your site a status (RED or GREEN) for each page and each ranking factor.

For one page you could have 10 Ranking Factors to fix, for another page you could have only 5 to fix. Everything is customized at a per-page level.

Once you turn all the elements from RED to Green you will win.

That’s how we’ve shaped the whole experience. If I showed you today what the Strategy Assistant was supposed to be back in 2012, you wouldn’t believe that we’ve managed to structure everything into such a simple experience.

It used to be super complicated.

Now, you’ll just have an interface inside your WordPress from which you’ll be able to control and work on every single ranking factor you can influence to make Google see that your Website is a quality website and that it deserves its place among the TOP 10 for your desired keyword.

Pre-Event Developer Update Video – Premiere will take place soon – Read all about it

Watch the Premiere on 21st November 2018. Click play on the video above to see the exact hour it will take place.

Florin will be available on the Live Chat for the duration of the Premiere to help you out with any questions you may have.

This video will showcase all the major changes that took place between 1st Feb 2018 and 17 Nov 2018.

We’ve been working a lot on the software and rolling out many updates since the official Squirrly SEO 2018: Briefcase version. The plugin version that you get today if you download Squirrly SEO is a far improved version. This video explains the updates and lets you know what has changed.

It’s the best way to find out how Squirrly SEO improved for you these last few months.

This Autumn Bears Many Gifts – Three New Up-Coming Products from Squirrly

This Autumn Bears Many Gifts – VIP drafting complete.

Some people talk about this time of the year as the fourth Quarter, others admire the beautiful colors of the season, but some… Well… They have squirrly plans concocted carefully.

Many of the wonderful creations we’ve been working on ever since our Powering Up email (sent Jan 2018) are coming to fruition.

It’s time to show them to you during the next two months.

Get ready for some exciting events for:

  • Squirrly Social (October 2018)
  • Squirrly SEO 2019  (UPDATE: March 2019)
  • aaaaand…. SPY. Squirrly SPY. (Late NOV or Early DEC 2018)

Very soon, you’ll be able to get your FREE Tickets to the Launch Events. You’ll need to register a ticket on Eventbrite to be able to attend each Launch Event.

Squirrly Company Updates

The events will be held Live on Youtube, based on the ticket. I will show you everything you need to know about each new product, why we built them, how they bring value to your business. My awesome team of customer service experts will be available in the Chat section of each event to answer any questions you will have. (so get those questions ready!)

I don’t want these events to go down in history as the best events for Digital Marketing ever. I want them to go down in YOUR personal history as wonderful events which helped you grow as a business owner, marketer, or developer / consultant.

SPY. Squirrly SPY.

I’ve recently had to convince a really big enterprise, listed on NASDAQ to work with us on their new massive redesign of the website. Of course, we won’t make the graphics, we’ll make the architecture, and the SEO.

They were convinced by the FOCUS Pages concept which will be the Core of Squirrly SEO 2019 (you’ll get to see it soon).

However, my biggest weapon was the Squirrly SPY reports I presented to them for their competitors and for their own site.

Before I showed them the report, the discussions were vague, and they couldn’t really understand how we’d help them win the long SEO game.

Here’s one of the reports they saw during the meeting.

If you ever need to convince clients, then Squirrly SPY is the way to go.

Also: if you want to use it for your own business, you’ll be able to find a lot of reasons why your competitors rank number 1 on Google, while you don’t. It’s all in the data you see in the report.

It’s not just about playing the ‘ol BOND. James Bond. You can really get to the reasons why other sites rank better and the improvements you can make to outrank them.

Here’s a DEMO report. (someone paid $50 USD just for this one). You’re getting it for free in this blog post.

^^ Once downloaded, open with Excel and make sure you look at all the Sheets inside.

It would help you a lot more if you could get one for your OWN case, your own industry, own website, own competitors.

Soon, you’ll be able to do just that.

VIP Drafting is now Complete for Squirrly SEO 2019.

Thanks so much for being active and for wanting to receive every single sneak peek into our brand new Squirrly SEO 2019.

We’ll send the first VIP email this week.

Until then: Keep Ranking,
Florin Muresan
CEO, Squirrly

Get Ready for the Next VIP Draft. Teaser Image Here

Yesterday, our Community of users and avid email readers have received word about Squirrly 2019.

This is the teaser image.

Everything will change.

change teaser image vip squirrly 2019

It’s exciting, it’s uplifting… it’s like a gust of wind which takes you up and sends chills down your spine.

This is the change you’ve waited for. This is the change that will open up the door to many First Page Google Rankings for your company, your blog, your small business, your sideshow.

And soon you will learn more about it.

There have been massive requests for inclusion in the Launch Event, on the VIP track. Even high profile SEO figures from big SEO companies want the VIP access to BackStage.

It will be worth it.

Drop an email at if you want to be included.

This is more exclusive than ever before. Most news about Squirrly 2019 will ONLY be communicated to the VIPs.

Keep Ranking,

Florin Muresan
CEO of Squirrly

Squirrly Announces 100% Gutenberg Integration and WordPress 5 Readiness

Squirrly started working on the Gutenberg integration quite a while ago. During WordCamp London 2018, there were no exact release dates given for WordPress 5.0 with Gutenberg. However, last month during WordCamp Europe 2018, Matt (CEO of Automattic) made the official announcement and since then we’ve sped up development.

The Gutenberg-compatible Squirrly SEO Plugin has now been tested by many users, as it has reached the plugin Directory last week. We’ve tested it ourselves over many instances and it works perfectly.

8.3.30 was the Offical Gutenber-Ready version of Squirrly SEO.

You can upgrade to the latest version.

When you’re ready to switch your Classic Editor over to Gutenberg (WordPress 5.0 will force you to do so), you’ll be able to rest assured that Squirrly SEO will still be by your side, ready to help you with As-You-Type Advice.

Both the SEO Live Assistant and the Blogging Assistant are compatible with it.

You can insert new images that are Copyright-free. It creates the block for them. You can cite sources, prove your point with inserted tweets, etc.

You can see the highlights and the scroll features. Everything you could do in the classic editor you’ll be able to do in Gutenberg.

Calin Vingan, our CTO, has been working around the clock to get this ready for you, and hopefully you’ll be thanking him for this brilliant integration.

You’ll be Shocked by What These 49,000 People Like You Taught Us About Online Visibility

We’ve reached 2,489,000 downloads for the Squirrly SEO Plugin.

Since day one, we wanted to give you a powerful tool that will help you boost online visibility.

Therefore, our purpose was clear: figure out a way to offer you fantastic PRO tips and best practices that have already worked for tens of thousands of people before you.

49,000 people to be exact. We’ve helped all of them save $40,498,500 USD that they would’ve had to spend on Google AdWords in order to increase their search traffic.

You can either pay a lot of money to get in front, or use SEO and grow organically.

This was just to give you a sense of magnitude. (calculated via: 285 hits * 2.9 USD cost/click. And then multiplied for 49,000 people).

For today, I want you to focus on your first lesson on SEO.

Practical Things You’ll Learn in this Lesson:

  • How to do keyword research for your site
  • How to enable Squirrly to generate your Sitemap
  • How to check your site for SEO Errors

This Lesson will be broken into two Major Chapters:

  1. +285% Increase in Traffic – The Results of using Squirrly SEO
  2. Turning Data into Features That Help You Get Excellent Results

You know; most product owners would have just been happy seeing the impressive increase in traffic of their customers. At Squirrly, however, we don’t just look at charts and numbers; we want to make sure every individual user gets top results. That includes you!

You’ll have to work hard to get all of these great results!

Squirrly SEO is your Assistant for better rankings, not just a plugin that adds two lines of code to each page. Squirrly offers you incredible assistance and helps you push all of your site’s limits.

But for that, you’ll have to use our tools to the maximum; the tools you’ll ONLY find in Squirrly SEO to help you come up with winning strategies:

  • Keyword Planning and Research,
  • SEO Strategy Management,
  • Google Rank Checking,
  • Auditing your Blogging, SEO, Social Media, and Authority.

We included over 200 Tools and Features to help you become the very best. Use them. Push Harder. Implement a Marketing/SEO strategy. Earn Superstar Level in SEO by Ranking on the first page of Google, even if you’re a NON-SEO Person.

Chapter 1: +285% Increase in Traffic – The Results of Using Squirrly SEO

Here is a super handy section of our website. It contains many facts and numbers about the experiments and other related Squirrly SEO information.

At one point, we wanted to find out more about the results that people got after using our features to the maximum. We didn’t include those who didn’t use them in this test, because they obviously had no chance to ever bring in results. No work, no results. That’s just how it goes.

The reason we’re doing this coaching session at Squirrly SEO is to help you work better, smarter and push your limits.

Also, we couldn’t have created the test with people who never optimized an article.

Criteria for the test:

    • We’ve tested to see how articles optimized to at least 50% with the SEO Live Assistant fared against articles that haven’t been optimized.
    • These tests were run on websites where people actually used the features and tools of Squirrly SEO.
    • Each user in this test already had at least 100 Visits / Day to their website.
  • Websites accepted into the test had a Piwik-based analytics solution which was developed by the Squirrly Company during 2013 and 2014.

So What Were The Results?

Pages optimized with Squirrly were getting +285% Increase in Traffic compared to the pages that weren’t optimized!

Some pages and whole websites went up with even +500% increase in traffic. Some of the +500% websites have been outlined and presented in our success stories.

Now, after this amazing experiment was over, it was our job to analyze exactly what they had done with the Squirrly SEO Plugin that made them so successful.

If you will follow the method for achieving The SEO Star Level we’ve created, you’ll be walking in their footsteps, heading towards success. Don’t worry, our Settings Assistant will guide you on the right path.

Chapter 2: Turning Data into Features That Help You Get Excellent Results

I realized that the best way to create a repeatable method was by observing the people who wanted to share data with us in the past. They needed new ways to improve their stats, so we did sort of an automated group learning. 

All the research we’ve made has now been shaped into two different features of Squirrly 2018:

    • The SEO Star;
  • The Online Visibility Score.

You'll be shocked by what we learned about Online Visibility by doing group learning with 49,000 people Click To Tweet

The SEO strategies of these 49,000 people were different. And their results came in various ways, that’s why it’s important to keep moving forward and always check your progress.

We’ve learned a lot more and (the Knowledge Base for Squirrly SEO) is now a valuable resource center. 

But that’s NOT the best part.

The best part is that you will get to see exactly what we’ve learned, namely the aspects necessary for WordPress sites to succeed on search engines and on social media.

We’ve turned these insights into a process, and we came up with an assistant feature that helps you reach SEO Star.

3 Facts You Need to Know about The SEO Star

    • Our tests showed that if you become an SEO Star, you’ll increase your site traffic by about 285%;
    • Reaching SEO Star is mandatory if you want to start being successful with your website. Otherwise, all the efforts of publishing content will go to waste because the website is just not ready yet;
  • Improving your SEO Star level will also help your visibility on both search engines and social media.

By using the #SquirrlySEO plugin, your #WordPress site will be able to reach SEO Stardom Click To Tweet

4 To-Dos for Reaching SEO Star:

In the above image, you see the level you start at after installing the Squirrly plugin.

To improve SEO Star Level, you need to follow the next steps:

1) Do a Keyword Research

Follow all the steps in the presentation to do your first Keyword Research. After, save at least one great keyword opportunity in Briefcase. After doing this, go back to your WordPress dashboard > Squirrly > Dashboard.

You will see that your SEO Star level has gone up!

2) Check for SEO Errors in Your Website

This process enables the Squirrly plugin to find SEO errors that might keep your site from ranking on Google.

For each of them, you can let Squirrly fix it for you. With each issue that you solve, you’ll get closer to the becoming an SEO Star.

3) Get Your Sitemap from Squirrly

Squirrly is the only SEO plugin that supports videos as well as images being included in the sitemap.

It also works great with multisites.

4) Check Your Results in the Following Weeks

You will see your SEO Star increase and that makes all this hard work be worth it. Next, you’ll focus on Google Ranking.

Here’s where you can see the results of the tasks you’ve implemented. Today it’s just to get you familiar with what kind of data you can get here and know where your site is currently ranking.

Bear in mind it takes Google a couple of weeks to do their deep crawling in order for you to see the results of the tasks you completed.

Congrats on Finishing the First Lesson!

As I kept saying throughout this lesson: All that we’ve learned from 49,000 people using both WordPress and Squirrly has been turned into the SEO Star Feature.

And this is the best way to go about this. By taking a step forward to a better site with each action you perform. You don’t have to do it all at once. Or in a single day. But the Squirrly SEO Star will be there to show you how much work you have left.

Your Goals for this Lesson:

  • Do a keyword research for your site
  • Enable Squirrly to generate your Sitemap
  • Check your site for SEO Errors

And you can also go ahead and read about how you can get an amazing Online Visibility Score.

NEW: Contextual SEO Data for Semantic Google Indexing – Content is King

Contextual SEO Data: Help Google Understand What Your Page is Really About

During WordCamp London 2018, last week, we found out that people don’t know how to build the right context for Google.

You may have heard a lot of people saying that Google doesn’t care about keywords anymore, which is of course a very misguided thing to say.

If you’d be in the presence of great Speakers and Trainers like David Trayford, you’d know that key words help great public speakers create stunning speeches. Special words that need to be found in text or speech aren’t a Google thing, nor an SEO thing. They’re how we humans understand messages.

Now, if you really want to build semantic context so that Google can clearly understand what the page is about, I’m writing today’s email.

There can be no search without words. What else could the search be based upon? It’s ridiculous. Yet a lot of people have been misguided into believing that.

What you need to know is that if you are writing about a “black panther party” which is related to the Black Panther Movie, then you’d be competing against the Black Panther Party, which is a political party….


Unless you write in your page a couple of contextual SEO data (how I call it). Meaning: words like “movie”, “marvel comics”, “marvel movie”, “t’chala”, “superhero costume” and other words which would make Google CLEARLY understand that you’re not writing about the political party, but about the movie.

Or something related to the movie.

Semantic search is all about understanding the “Meaning” of topics.

And the best way to help Google match the right topic to your article is to provide it with clear contextual words.

That way, Google will be able to always get a clear idea of what you’re writing about, and human readers will also easily identify that they’ve ended up in the right place, not on an activist website.

This is real Search Engine Optimization. You can make your texts better by providing contextual SEO data.

It’s super easy to do with Briefcase Labels.

Here you can see screens and explanations to walk you through the process of doing all this with ease, inside Squirrly SEO.

Keep Ranking!